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williams sonoma

 
 
 
 
 
 
 
 

OBJECTIVE/SOLUTION

Using the whimsical snowman and the holidays as inspiration, create fun packaging for this Snowman Cake Pan.
I worked with an illustrator to create a fun illustration of one of the decorating ideas to give bakers something to aspire to.

 

capabilities

• ART DIRECTION
• brand identity
• custom typography
• DESIGN
• ILLUSTRATion ART DIRECTION
• packaging
• PRODUCTION