simi winery
objective/solution
Create an identity and print for the new Cellar Tour program at Simi Winery that gives a sense of place.
I looked to the unique landscape surrounding the winery for inspiration. This tasting room in Healdsburg is nestled in a small forest area of Redwoods which is quite special.
capabilities
• ART DIRECTION
• brand identity
• DESIGN
• print
• PRODUCTION
• signage
For Client cost savings and for copy flexibility, I designed a Menu system which included printing a blank Master template that would then be printed and trimmed in-house.
I then also provided the Client with pre-designed, Microsoft Word Menu templates so that they could make edits and print in-house as needed.