OBJECTIVE/SOLUTION
Refresh Estancia Vineyards' existing identity and core tier packaging to be clean, elevated, and handcrafted while using the existing wordmark and bottle molds.capabilities
• ART DIRECTION
• brand identity
• creative direction
• custom filigree
• DESIGN
• packaging
• PRODUCTION
The addition of "Vineyards" and the flourish to the existing brand mark, as well as the addition of a foil and embossed monogram seal created a more premium, handcrafted feel and increased the quality cues.
